Sony Ericsson announced the Xperia active, a compact smartphone for consumers with an active lifestyle.
With a 3 inch screen with the latest platform for Android smartphones (Gingerbread 2.3), with the Mobile Reality Display BRAVIA Engine, a 5 megapixel camera, video recorder hard drive and a 1Ghz processor. The Xperia is active dust-proof and water resistant and incorporates touch screen sensitive to wet fingers.
This equipment comes pre-loaded with sports applications that enable users to easily monitor their fitness levels. Users can define their ideal training using GPS, Barometer and Compass. Heart rate and pulse can be monitored in real time (enabled by ANT and wireless), while the application iMapMyFitness can monitor the performance of day-to-day. In addition, within Xperia Facebook allows users to share their experiences and progress with friends.
Fredrik Månsson, Marketing Manager of Sony Ericsson, said: "The active Xperia smartphone is the best for an active life. Not only is equipped with all the features and applications for users who want a carefree life furniture, but also comes with a set of accessories that make it fun and easy to carry around everywhere. "
Maria Sharapova, tennis three times Grand Slam winner added: "I love this smartphone, because it fits perfectly both in my professional and personal needs. It keeps me in touch with my friends when I travel the world on tour and helps me maintain my fitness and off the court. "
Extras included to strengthen the customer experience:
• An extra soft cover
• Headphones that fit perfectly to the ear
• Wrist strap
• Support for the sporting arm to use during training
• Memory Card 2 GB
• micro USB charging and data transfer to computer
